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阿尔伯塔大学

University of Alberta

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零售与服务(商业学士专业方向)

Bachelor of Commerce (BCom) Major in Retailing and Services

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专业简介
The Retailing and Services major in the Bachelor of Commerce program at the Alberta School of Business provides students with a comprehensive education in managing and innovating within the retail and service sectors. The curriculum includes foundational business courses and specialized courses such as Retailing and Channel Management, Consumer Behaviour, Service Marketing, Marketing Communications, Selling and Sales Management, Electronic Marketing, and New Venture Creation. Experiential learning is emphasized, including internships and opportunities for minors in other Business subjects. The program prepares graduates for careers in retail management, services marketing, and entrepreneurship. 来源: https://www.ualberta.ca/en/business/programs/bachelor-of-commerce/degrees/bcom/admissions.html