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首尔大学

Seoul National University

韩国-首尔
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区域排名
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世界排名
121
USNEWS
38(QS)
58(泰晤士高等教育)
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消费者科学学士

Bachelor of Consumer Science

基本信息
本科
专业简介
Seoul National University's Bachelor of Consumer Science, offered by the Department of Consumer Science in the College of Human Ecology, focuses on understanding and improving the quality of life for consumers. The curriculum covers consumer decision-making processes, resource management, consumer behavior, consumption culture, consumer policy, and financial planning. Students are trained to analyze market environments and provide diverse solutions to consumer-related issues, preparing them for roles in corporate planning, marketing, advertising, media, government agencies, and research institutions. The program emphasizes an interdisciplinary approach, combining economics, psychology, and management to enhance rational consumer decision-making and market participation. 来源: https://en.snu.ac.kr/snunow/snu_media/news?md=v&bbsidx=144760