The University of Regina’s Faculty of Business Administration offers a Bachelor of Business Administration (BBA) major in Marketing. This four-year undergraduate program combines foundational courses in business disciplines with specialized marketing training. Students gain expertise in market research, consumer behavior, digital marketing, advertising, sales, and promotional strategy. The program emphasizes experiential learning, encouraging participation in case competitions, internships, and networking with industry professionals. Graduates are prepared for a variety of careers including marketing manager, market researcher, digital marketer, and sales executive. 来源： https://www.uregina.ca/academics/programs/bus-admin/levene/master-business-administration.html